Phoenix New Media Reports Fourth Quarter and Fiscal Year 2021 Unaudited Financial Results

Company News

Phoenix New Media Reports Fourth Quarter and Fiscal Year 2021 Unaudited Financial Results
Live Conference Call to be Held at 9:00 PM U.S. Eastern Time on March 14, 2022

BEIJING, March 14, 2022 /PRNewswire/ -- Phoenix New Media Limited (NYSE: FENG) ("Phoenix New Media", "ifeng" or the "Company"), a leading new media company in China, today announced its unaudited financial results for the fourth quarter and fiscal year ended December 31, 2021.

Mr. Shuang Liu, CEO of Phoenix New Media, commented, "In an unpredictable environment due to the pandemic and macroeconomic volatility, we continuously leveraged our core competencies to successfully deliver values to our users and advertisers. During the fourth quarter of 2021, we organized a series of high-profile signature events that further expanded our brand influence and enabled our advertisers to achieve their offline marketing goals. Furthermore, we continued to augment our original content offerings by launching unique periodical columns and captivating video series as we widened our content distribution network and commercialized content from our library of copyrighted works. We also continued to improve our technology as we optimized the algorithm to increase short video distribution efficiency and enhanced the interactive features of our iFeng app, increasing user engagement and stickiness. Additionally, we remained committed to diversifying our revenue streams through promoting online reading, real estate advertising and e-commerce. Going forward, we remain confident in the fundamentals of our business and will leverage the strength of our platform and our competitive advantages to continue driving growth in key strategic areas."

Mr. Edward Lu, CFO of Phoenix New Media, further stated, "During the quarter, we faced a number of challenges, including a resurgence of COVID and a deteriorating macroeconomic environment. Despite these obstacles, our team executed in the face of adversity to achieve a total revenue of RMB302.9 million in the fourth quarter of 2021, exceeding our expectation. Stepping into 2022, we are confident in our strategy and expect our monetization initiatives and the optimization of our revenue streams to accelerate our return to profitability."

Fourth Quarter 2021 Financial Results

REVENUES

Total revenues in the fourth quarter of 2021 decreased by 16.4% to RMB302.9 million (US$47.5 million) from RMB362.2 million in the same period of 2020, primarily due to the year-over-year decline in the Company's net advertising revenues.

Net advertising revenues in the fourth quarter of 2021 decreased by 17.1% to RMB279.2 million (US$43.8 million) from RMB336.7 million in the same period of 2020, mainly due to the reduction in advertising spending of advertisers from certain industries, the intensified industry-wide competition and the negative impact of the COVID-19 outbreak in certain regions in China in the fourth quarter of 2021.

Paid services revenues[1] in the fourth quarter of 2021 decreased by 7.1% to RMB23.7 million (US$3.7 million) from RMB25.5 million in the same period of 2020. Revenues from paid contents in the fourth quarter of 2021 decreased by 29.5% to RMB7.9 million (US$1.2 million) from RMB11.2 million in the same period of 2020, mainly due to the reduction in the content spending of certain customers. Revenues from E-commerce and others in the fourth quarter of 2021 increased by 10.5% to RMB15.8 million (US$2.5 million) from RMB14.3 million in the same period of 2020. 

COST OF REVENUES

Cost of revenues in the fourth quarter of 2021 increased by 10.2% to RMB197.5 million (US$31.0 million) from RMB179.2 million in the same period of 2020. The increase in cost of revenues was mainly due to the following:

  • Content and operational costs in the fourth quarter of 2021 increased by 6.8% to RMB169.1 million (US$26.5 million) from RMB158.4 million in the same period of 2020, mainly caused by the increase in personnel related costs to develop original content in the fourth quarter of 2021.
  • Revenue sharing fees in the fourth quarter of 2021 increased by 108.7% to RMB14.4 million (US$2.3 million) from RMB6.9 million in the same period of 2020, primarily attributable to the increase in certain revenues that requires revenue-sharing.
  • Bandwidth costs in the fourth quarter of 2021 increased by 0.7% to RMB14.0 million (US$2.2 million) from RMB13.9 million in the same period of 2020.

GROSS PROFIT

Gross profit in the fourth quarter of 2021 decreased by 42.4% to RMB105.4 million (US$16.5 million) from RMB183.0 million in the same period of 2020. Gross margin in the fourth quarter of 2021 decreased to 34.8% from 50.5% in the same period of 2020.

To supplement the financial measures presented in accordance with the United States Generally Accepted Accounting Principles ("GAAP"), the Company has presented certain non-GAAP financial measures in this press release, which excluded the impact of certain reconciling items as stated in the "Use of Non-GAAP Financial Measures" section below. The related reconciliations to GAAP financial measures are presented in the accompanying "Reconciliations of Non-GAAP Results of Operation Measures to the Nearest Comparable GAAP Measures."

Non-GAAP gross margin in the fourth quarter of 2021, excluding share-based compensation, decreased to 35.2% from 50.6% in the same period of 2020.

OPERATING EXPENSES AND LOSS FROM OPERATIONS

Total operating expenses in the fourth quarter of 2021 decreased by 25.2% to RMB158.4 million (US$24.9 million) from RMB211.8 million in the same period of 2020, primarily attributable to the decrease in the personnel-related expenses, which was partially offset by the increase in promotion and advertising expenses and traffic acquisition expenses. Share-based compensation included in operating expenses in the fourth quarter of 2021 was RMB0.8 million (US$0.1 million), compared to RMB2.5 million in the same period of 2020.

Loss from operations in the fourth quarter of 2021 was RMB53.0 million (US$8.3 million), compared to loss from operations of RMB28.8 million in the same period of 2020. Operating margin in the fourth quarter of 2021 was negative 17.5%, compared to negative 8.0% in the same period of 2020.

Non-GAAP loss from operations in the fourth quarter of 2021, which excluded share-based compensation and impairment of goodwill, was RMB51.0 million (US$8.0 million), compared to non-GAAP loss from operations of RMB3.3 million in the same period of 2020. Non-GAAP operating margin in the fourth quarter of 2021, excluding share-based compensation and impairment of goodwill, was negative 16.8%, compared to negative 0.9% in the same period of 2020.

OTHER INCOME OR LOSS

Other income or loss reflects net interest income, foreign currency exchange gain or loss, income or loss from equity method investments, net of impairment, fair value changes in investments, net, gain on disposal of available-for-sale debt investments and others, net[2]. Total net other income in the fourth quarter of 2021 was RMB29.3 million (US$4.6 million), compared to total net other income of RMB499.1 million in the same period of 2020. The decrease in total net other income was mainly due to the following:

  • Net interest income in the fourth quarter of 2021 increased to RMB11.0 million (US$1.7 million) from RMB9.3 million in the same period of 2020.
  • Foreign currency exchange gain in the fourth quarter of 2021 was RMB6.4 million (US$1.0 million), compared to a gain of RMB3.9 million in the same period of 2020.
  • Income from equity method investments, net of impairment, in the fourth quarter of 2021 was RMB1.2 million (US$0.2 million), compared to a loss of RMB0.2 million in the same period of 2020.
  • Fair value changes in investments, net in the fourth quarter of 2021 was a loss of RMB1.3 million (US$0.2 million), compared to nil in the same period of 2020, which represented changes in fair value of investments in certain private equity funds.
  • Gain on disposal of available-for-sale debt investments in the fourth quarter of 2021 was nil, compared to RMB477.3 million in the same period of 2020, which represented the gain from the disposal of part of the Company's investments in Particle.
  • Others, net, in the fourth quarter of 2021 increased to RMB12.0 million (US$1.9 million), from RMB8.8 million in the same period of 2020, primarily due to more government subsidies received in the fourth quarter of 2021.

NET LOSS FROM CONTINUING OPERATIONS ATTRIBUTABLE TO PHOENIX NEW MEDIA LIMITED

Net loss from continuing operations attributable to Phoenix New Media Limited in the fourth quarter of 2021 was RMB35.4 million (US$5.6 million), compared to net income from continuing operations attributable to Phoenix New Media Limited of RMB454.8 million in the same period of 2020. Net margin from continuing operations in the fourth quarter of 2021 was negative 11.7%, compared to positive 125.6% in the same period of 2020. Net loss from continuing operations per diluted ordinary share in the fourth quarter of 2021 was RMB0.06 (US$0.01), compared to a net income from continuing operations per diluted ordinary share of RMB0.78 in the same period of 2020.

Non-GAAP net loss from continuing operations attributable to Phoenix New Media Limited, which excluded share-based compensation, income or loss from equity method investments, net of impairment, fair value changes in investments, net, gain on disposal of available-for-sale debt investments and impairment of goodwill, was RMB33.2 million (US$5.2 million) in the fourth quarter of 2021, compared to non-GAAP net loss from continuing operations attributable to Phoenix New Media Limited of RMB8.2 million in the same period of 2020. Non-GAAP net margin from continuing operations in the fourth quarter of 2021 was negative 11.0%, compared to negative 2.3% in the same period of 2020. Non-GAAP net loss from continuing operations per diluted ADS[3] in the fourth quarter of 2021 was RMB0.46 (US$0.07), compared to non-GAAP net loss from continuing operations per diluted ADS of RMB0.11 in the same period of 2020.

In the fourth quarter of 2021, the Company's weighted average number of ADSs used in the computation of diluted net loss per ADS was 72,790,541. As of December 31, 2021, the Company had a total of 582,324,325 ordinary shares outstanding, or the equivalent of 72,790,541 ADSs.

Full Year 2021 Financial Results

REVENUES

Total revenues in 2021 decreased by 14.8% to RMB1.03 billion (US$161.7 million) from RMB1.21 billion in 2020, primarily attributable to the year-over-year decline in the Company's net advertising revenues.

Net advertising revenues in 2021 decreased by 16.4% to RMB930.0 million (US$145.9 million) from RMB1.11 billion in 2020, primarily due to the reduction in advertising spending of advertisers from certain industries and intensified industry-wide competition.

Paid services revenues in 2021 increased by 4.7% to RMB100.3 million (US$15.8 million) from RMB95.8 million in 2020, primarily attributable to the increase in revenues from E-commerce and revenues from licensing fees related to audio books.

COST OF REVENUES AND GROSS PROFIT

Cost of revenues in 2021 increased by 6.8% to RMB597.4 million (US$93.8 million) from RMB559.3 million in 2020, primarily caused by the increase in revenue sharing fees paid to business partners and the increase in personnel related costs to develop original content in 2021. Share-based compensation included in cost of revenues in 2021 was RMB3.1 million (US$0.5 million) as compared to RMB2.6 million in 2020.

Gross profit in 2021 decreased to RMB432.9 million (US$67.9 million) from RMB649.6 million in 2020. Gross margin in 2021 decreased to 42.0% from 53.7% in 2020.

OPERATING EXPENSES AND LOSS FROM OPERATIONS

Total operating expense in 2021 increased to RMB769.0 million (US$120.7 million) from RMB752.1 million in 2020, primarily attributable to the increase in allowance for credit losses recognized in 2021 related to the accounts receivable and notes receivable from Evergrande Group caused by Evergrande's operating results, which was partially offset by the decrease in certain operating expense items as a result of the strict cost control measures, and the absence of impairment of goodwill in 2021 as compared to impairment of goodwill for the reporting unit of Beijing Fenghuang Tianbo Network Technology Co., Ltd. ("Tianbo") recognized in 2020. Share-based compensation included in operating expenses was RMB6.5 million (US$1.0 million) in 2021, compared to RMB6.8 million in 2020.

Loss from operations in 2021 was RMB336.1 million (US$52.7 million), compared to RMB102.6 million in 2020. Operating margin in 2021 was negative 32.6%, compared to negative 8.5% in 2020.

Non-GAAP loss from operations in 2021, which excluded share-based compensation and impairment of goodwill, was RMB326.5 million (US$51.2 million), compared to RMB70.4 million in 2020. Non-GAAP operating margin in 2021, which excluded share-based compensation and impairment of goodwill, was negative 31.7%, compared to negative 5.8% in 2020.

NET INCOME OR LOSS FROM CONTINUING OPERATIONS ATTRIBUTABLE TO PHOENIX NEW MEDIA LIMITED

Net loss from continuing operations attributable to the Company in 2021 was RMB205.7 million (US$32.3 million), compared to net income from continuing operations attributable to the Company of RMB418.0 million in 2020. Net margin from continuing operations in 2021 was negative 20.0%, compared to positive 34.6% in 2020. Net loss from continuing operations per diluted ordinary share in 2021 was RMB0.35 (US$0.05), compared to a net income from continuing operations per diluted ordinary share of RMB0.72 in 2020.

Non-GAAP net loss from continuing operations attributable to the Company in the fiscal year of 2021, which excluded share-based compensation, income or loss from equity method investments, net of impairment, fair value changes in investments, net, changes in fair value of forward contract in relation to disposal of investments in Particle, changes in fair value of loan related to co-sale of Particle shares, gain on disposal of available-for-sale debt investments, impairment of available-for-sale debt investment and impairment of goodwill, was RMB198.4 million (US$31.1 million), compared to non-GAAP net loss from continuing operations attributable to the Company of RMB33.7 million in 2020. Non-GAAP net margin from continuing operations in the fiscal year of 2021 was negative 19.3%, compared to negative 2.8% in 2020. Non-GAAP net loss from continuing operations per diluted ADS in 2021 was RMB2.73 (US$0.43), compared to non-GAAP net loss from continuing operations per diluted ADS of RMB0.46 in 2020.

CERTAIN BALANCE SHEET ITEMS

As of December 31, 2021, the Company's cash and cash equivalents, term deposits and short term investments and restricted cash were RMB1.51 billion (US$237.5 million).

[1] Prior to 2021, paid services revenues comprised of (i) revenues from paid contents, which included digital reading, audio books, paid videos, and other content-related sales activities, (ii) revenues from games, which included web-based games and mobile games, (iii) revenues from MVAS, and (iv) revenues from others.
Beginning from January 1, 2021, MVAS, games and others are referred to collectively as E-commerce and others, and the revenues from paid services for the quarters of 2020 have been retrospectively regrouped.

[2] "Others, net" primarily consists of government subsidies and litigation loss provisions.

[3] "ADS" means American Depositary Share of the Company. Each ADS represents eight Class A ordinary shares of the Company.

Business Outlook

For the first quarter of 2022, the Company expects its total revenues to be between RMB172.0 million and RMB197.0 million; net advertising revenues are expected to be between RMB158.5 million and RMB178.5 million; and paid services revenues are expected to be between RMB13.5 million and RMB18.5 million.

All of the above forecasts reflect the current and preliminary view of the Company's management, which are subject to changes and substantial uncertainty, particularly in view of the potential impact of the COVID-19 outbreak, the effects of which are difficult to analyse and predict.

Conference Call Information

The Company will hold a conference call at 9:00 p.m. U.S. Eastern Time on March 14, 2022 (March 15, 2022 at 9:00 a.m. Beijing/Hong Kong time) to discuss its fourth quarter and fiscal year 2021 unaudited financial results and operating performance.

To participate in the call, please register in advance of the conference by navigating to http://apac.directeventreg.com/registration/event/7485577. Upon registering, you will be provided with participant dial-in numbers, Direct Event passcode and unique registrant ID by email. Please dial in 10 minutes prior to the call, using the participant dial-in numbers, Direct Event Passcode and unique registrant ID that will be provided upon registering. You will be automatically linked to the live call after completion of this process.

A replay of the call will be available through March 22, 2022 by using the dial-in numbers and conference ID below:

International:


+61 2 8199 0299

Mainland China:


4008209703

Hong Kong:


+852 30512780

United States:


+1 646 254 3697

Conference ID:


7485577

 A live and archived webcast of the conference call will also be available at the Company's investor relations website at http://ir.ifeng.com.

Use of Non-GAAP Financial Measures

To supplement the consolidated financial statements presented in accordance with the United States Generally Accepted Accounting Principles ("GAAP"), Phoenix New Media Limited uses non-GAAP gross profit, non-GAAP gross margin, non-GAAP income or loss from operations, non-GAAP operating margin, non-GAAP net income or loss from continuing operations attributable to Phoenix New Media Limited, non-GAAP net margin from continuing operations and non-GAAP net income or loss from continuing operations per diluted ADS, each of which is a non-GAAP financial measure. Non-GAAP gross profit is gross profit excluding share-based compensation. Non-GAAP gross margin is non-GAAP gross profit divided by total revenues. Non-GAAP income or loss from operations is income or loss from operations excluding share-based compensation and impairment of goodwill. Non-GAAP operating margin is non-GAAP income or loss from operations divided by total revenues. Non-GAAP net income or loss from continuing operations attributable to Phoenix New Media Limited is net income or loss from continuing operations attributable to Phoenix New Media Limited excluding share-based compensation, income or loss from equity method investments, net of impairment, fair value changes in investments, net, changes in fair value of forward contract in relation to disposal of investments in Particle, changes in fair value of loan related to co-sale of Particle shares, impairment of available-for-sale debt investments, gain on disposal of available-for-sale debt investments and impairment of goodwill. Non-GAAP net margin from continuing operations is non-GAAP net income or loss from continuing operations attributable to Phoenix New Media Limited divided by total revenues. Non-GAAP net income or loss from continuing operations per diluted ADS is non-GAAP net income or loss from continuing operations attributable to Phoenix New Media Limited divided by weighted average number of diluted ADSs. The Company believes that separate analysis and exclusion of the aforementioned non-GAAP to GAAP reconciling items add clarity to the constituent parts of its performance. The Company reviews these non-GAAP financial measures together with the related GAAP financial measures to obtain a better understanding of its operating performance. It uses these non-GAAP financial measures for planning, forecasting and measuring results against the forecast. The Company believes that using these non-GAAP financial measures to evaluate its business allows both management and investors to assess the Company's performance against its competitors and ultimately monitor its capacity to generate returns for investors. The Company also believes that these non-GAAP financial measures are useful supplemental information for investors and analysts to assess its operating performance without the effect of items like share-based compensation, income or loss from equity method investments, net of impairment, fair value changes in investments, net, which have been and will continue to be significant recurring items, and without the effect of changes in fair value of loan related to co-sale of Particle shares, impairment of available-for-sale debt investments, changes in fair value of forward contract in relation to disposal of investments in Particle, gain on disposal of available-for-sale debt investments and impairment of goodwill, which have been significant and one-time items. However, the use of these non-GAAP financial measures has material limitations as an analytical tool. One of the limitations of using these non-GAAP financial measures is that they do not include all items that impact the Company's gross profit, income or loss from operations and net income or loss attributable to Phoenix New Media Limited for the period. In addition, because these non-GAAP financial measures are not calculated in the same manner by all companies, they may not be comparable to other similarly titled measures used by other companies. In light of the foregoing limitations, you should not consider these non-GAAP financial measures in isolation from, or as an alternative to, the financial measures prepared in accordance with GAAP. 

Exchange Rate

This announcement contains translations of certain RMB amounts into U.S. dollars ("USD") at specified rates solely for the convenience of the readers. Unless otherwise stated, all translations from RMB to USD were made at the rate of RMB6.3726 to US$1.00, the noon buying rate in effect on December 31, 2021 in the H.10 statistical release of the Federal Reserve Board. The Company makes no representation that the RMB or USD amounts referred could be converted into USD or RMB, as the case may be, at any particular rate or at all. For analytical presentations, all percentages are calculated using the numbers presented in the financial statements contained in this earnings release.

About Phoenix New Media Limited

Phoenix New Media Limited (NYSE: FENG) is a leading new media company providing premium content on an integrated Internet platform, including PC and mobile, in China. Having originated from a leading global Chinese language TV network based in Hong Kong, Phoenix TV, the Company enables consumers to access professional news and other quality information and share user-generated content on the Internet through their PCs and mobile devices. Phoenix New Media's platform includes its PC channel, consisting of ifeng.com website, which comprises interest-based verticals and interactive services; its mobile channel, consisting of mobile news applications, mobile video application, digital reading applications and mobile Internet website; and its operations with the telecom operators that provides mobile value-added services.

Safe Harbor Statement

This announcement contains forward-looking statements. These statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates" and similar statements. Among other things, the business outlook and quotations from management in this announcement, as well as Phoenix New Media's strategic and operational plans, contain forward-looking statements. Phoenix New Media may also make written or oral forward−looking statements in its periodic reports to the U.S. Securities and Exchange Commission ("SEC") on Forms 20−F and 6−K, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about Phoenix New Media's beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: the Company's goals and strategies; the Company's future business development, financial condition and results of operations; the expected growth of online and mobile advertising, online video and mobile paid services markets in China; the Company's reliance on online and mobile advertising for a majority of its total revenues; the Company's expectations regarding demand for and market acceptance of its services; the Company's expectations regarding maintaining and strengthening its relationships with advertisers, partners and customers; the Company's investment plans and strategies; fluctuations in the Company's quarterly operating results; the Company's plans to enhance its user experience, infrastructure and services offerings; competition in its industry in China; relevant government policies and regulations relating to the Company; and the effects of the COVID-19 on the economy in China in general and on the Company's business in particular. Further information regarding these and other risks is included in the Company's filings with the SEC, including its registration statement on Form F−1, as amended, and its annual reports on Form 20−F. All information provided in this press release and in the attachments is as of the date of this press release, and Phoenix New Media does not undertake any obligation to update any forward-looking statement, except as required under applicable law.

For investor and media inquiries please contact:

Phoenix New Media Limited
Qing Liu
Email: investorrelations@ifeng.com

ICR, LLC
Robin Yang
Tel: +1 (646) 405-4883
Email: investorrelations@ifeng.com

 

 

Phoenix New Media Limited

Condensed Consolidated Balance Sheets

(Amounts in thousands)




December 31,



December 31,



December 31,




2020



2021



2021




RMB



RMB



US$




Audited*



Unaudited



Unaudited


ASSETS













Current assets:













Cash and cash equivalents



357,796




188,980




29,655


Term deposits and short term investments



1,280,033




1,309,028




205,415


Restricted cash



31,039




15,618




2,451


Accounts receivable, net



675,616




456,935




71,703


Amounts due from related parties



32,587




57,079




8,957


Prepayment and other current assets



42,846




49,363




7,746


Total current assets



2,419,917




2,077,003




325,927


Non-current assets:













Property and equipment, net



62,649




29,051




4,559


Intangible assets, net



12,396




22,495




3,530


Available-for-sale debt investments



36,662




29,401




4,614


Equity investments, net



94,821




111,128




17,438


Deferred tax assets



86,867




92,189




14,467


Operating lease right-of-use assets, net



49,487




41,361




6,490


Other non-current assets



9,753




3,218




505


Total non-current assets



352,635




328,843




51,603


Total assets



2,772,552




2,405,846




377,530


LIABILITIES AND SHAREHOLDERS' EQUITY













Current liabilities:













Accounts payable



221,203




217,172




34,079


Amounts due to related parties



34,420




34,735




5,451


Advances from customers



38,835




33,461




5,251


Taxes payable



402,610




412,776




64,774


Salary and welfare payable



156,599




119,812




18,801


Accrued expenses and other current liabilities



172,376




123,243




19,340


Operating lease liabilities



36,370




25,780




4,045


Total current liabilities



1,062,413




966,979




151,741


Non-current liabilities:













Deferred tax liabilities



1,312




1,312




206


Long-term liabilities



28,182




28,330




4,446


Operating lease liabilities



16,672




20,070




3,149


Total non-current liabilities



46,166




49,712




7,801


Total liabilities



1,108,579




1,016,691




159,542


Shareholders' equity:













Phoenix New Media Limited shareholders' equity:













Class A ordinary shares



17,499




17,499




2,746


Class B ordinary shares



22,053




22,053




3,461


Additional paid-in capital



1,620,580




1,629,014




255,628


Statutory reserves



92,017




98,482




15,454


Accumulated deficit



(88,191)




(300,357)




(47,134)


Accumulated other comprehensive loss



(28,214)




(39,308)




(6,168)


Total Phoenix New Media Limited shareholders' equity



1,635,744




1,427,383




223,987


Noncontrolling interests



28,229




(38,228)




(5,999)


Total shareholders' equity



1,663,973




1,389,155




217,988


Total liabilities and shareholders' equity



2,772,552




2,405,846




377,530


 

* Derived from audited financial statements included in the Company's Form 20-F dated April 28, 2021.

 

 

Phoenix New Media Limited

Condensed Consolidated Statements of Comprehensive Income/(loss)

(Amounts in thousands, except for number of shares and per share (or ADS) data)



Three Months Ended



Twelve Months Ended



December 31,



September 30,



December 31,



December 31,



December 31,



December 31,



December 31,



2020



2021



2021



2021



2020



2021



2021



RMB



RMB



RMB



US$



RMB



RMB



US$


Revenues:




























         Net advertising revenues


336,653




216,561




279,163




43,807




1,113,017




930,025




145,941


         Paid service revenues


25,546




28,048




23,750




3,727




95,828




100,306




15,740


Total revenues


362,199




244,609




302,913




47,534




1,208,845




1,030,331




161,681


         Cost of revenues


(179,224)




(154,719)




(197,539)




(30,998)




(559,286)




(597,397)




(93,745)


Gross profit


182,975




89,890




105,374




16,536




649,559




432,934




67,936


Operating expenses:




























         Sales and marketing expenses


(75,660)




(62,162)




(83,881)




(13,163)




(279,429)




(276,254)




(43,350)


         General and administrative expenses


(70,716)




(194,939)




(33,757)




(5,297)




(277,931)




(334,189)




(52,442)


         Technology and product development expenses


(42,617)




(39,111)




(40,771)




(6,398)




(171,989)




(158,586)




(24,886)


         Impairment of goodwill


(22,786)




-




-




-




(22,786)




-




-


Total operating expenses


(211,779)




(296,212)




(158,409)




(24,858)




(752,135)




(769,029)




(120,678)


Loss from operations


(28,804)




(206,322)




(53,035)




(8,322)




(102,576)




(336,095)




(52,742)


Other income/(loss):




























         Interest income, net


9,309




13,068




10,957




1,719




35,421




47,304




7,423


         Foreign currency exchange gain/(loss)


3,921




(1,877)




6,392




1,003




5,494




8,612




1,351


        (Loss)/income from equity method investments, net of

           impairment


(179)




(192)




1,152




181




5,598




401




63


         Fair value changes in investments, net


-




3,092




(1,318)




(207)




-




1,906




299


         Impairment of available-for-sale debt investments


-




-




-




-




(2,000)




-




-


         Gain on disposal of available-for-sale debt investments


477,254




-




-




-




477,254




-




-


         Changes in fair value of loan related to

            co-sale of Particle shares


-




-




-




-




(24,535)




-




-


         Changes in fair value of forward contract in

           relation to disposal of investments

           in Particle


-




-




-




-




16,085




-




-


         Others, net


8,770




3,670




12,122




1,902




35,881




25,387




3,984


Income/(loss) from continuing operations before income

  taxes


470,271




(188,561)




(23,730)




(3,724)




446,622




(252,485)




(39,622)


          Income tax expense


(14,793)




(12,022)




(6,823)




(1,071)




(18,977)




(20,581)




(3,230)


Net income/(loss) from continuing operations


455,478




(200,583)




(30,553)




(4,795)




427,645




(273,066)




(42,852)


Net loss from discontinued operations, net of income

  taxes*


-




-




-




-




(62,366)




-




-


Net income/(loss)


455,478




(200,583)




(30,553)




(4,795)




365,279




(273,066)




(42,852)


Net income/(loss) attributable to noncontrolling

  interests:




























         Net (income)/loss from continuing operations

            attributable to noncontrolling interests


(700)




66,585




(4,874)




(764)




(9,669)




67,365




10,573


         Net loss from discontinued operations

            attributable to noncontrolling interests*


-




-




-




-




24,759




-




-


     Net (income)/loss attributable to noncontrolling

       interests


(700)




66,585




(4,874)




(764)




15,090




67,365




10,573


Net income/(loss) attributable to Phoenix New

  Media Limited:




























        Net income/(loss) from continuing operations

          attributable to Phoenix New Media Limited


454,778




(133,998)




(35,427)




(5,559)




417,976




(205,701)




(32,279)


        Net loss from discontinued operations

          attributable to Phoenix New Media Limited*


-




-




-




-




(37,607)




-




-


     Net income/(loss) attributable to Phoenix New

       Media Limited


454,778




(133,998)




(35,427)




(5,559)




380,369




(205,701)




(32,279)


Net income/(loss)


455,478




(200,583)




(30,553)




(4,795)




365,279




(273,066)




(42,852)


         Other comprehensive loss, net of tax: fair

            value remeasurement for available-for-sale

            investments


(2,736)




-




(4,881)




(766)




(887,248)




(6,611)




(1,037)


         Other comprehensive loss, net of tax: disposal of

            available-for-sale debt investments


(491,197)




-




-




-




(491,197)




-




-


         Other comprehensive (loss)/income, net of tax:

           foreign currency translation adjustment


(41,326)




1,230




(3,590)




(563)




(55,577)




(4,483)




(704)


Comprehensive loss


(79,781)




(199,353)




(39,024)




(6,124)




(1,068,743)




(284,160)




(44,593)


         Comprehensive (income)/loss attributable to

           noncontrolling interests


(700)




66,585




(4,874)




(764)




15,090




67,366




10,573


Comprehensive loss attributable to

  Phoenix New Media Limited


(80,481)




(132,768)




(43,898)




(6,888)




(1,053,653)




(216,794)




(34,020)


Basic net income/(loss) per Class A and Class B

  ordinary share:




























              -Continuing operations


0.78




(0.23)




(0.06)




(0.01)




0.72




(0.35)




(0.05)


              -Discontinued operations*


-




-




-




-




(0.07)




-




-


        Basic net income/(loss) per Class A and

           Class B ordinary share


0.78




(0.23)




(0.06)




(0.01)




0.65




(0.35)




(0.05)


Diluted net income/(loss) per Class A

  and Class B ordinary share:




























              -Continuing operations


0.78




(0.23)




(0.06)




(0.01)




0.72




(0.35)




(0.05)


              -Discontinued operations*


-




-




-




-




(0.07)




-




-


Diluted net income/(loss) per Class A

  and Class B ordinary share


0.78




(0.23)




(0.06)




(0.01)




0.65




(0.35)




(0.05)


Basic income/(loss) per ADS (1 ADS

  represents 8 Class A ordinary shares):




























              -Continuing operations


6.25




(1.84)




(0.49)




(0.08)




5.74




(2.83)




(0.44)


              -Discontinued operations*


-




-




-




-




(0.51)




-




-


        Basic net income/(loss) per ADS (1 ADS

          represents 8 Class A ordinary shares)


6.25




(1.84)




(0.49)




(0.08)




5.23




(2.83)




(0.44)


Diluted net income/(loss) per ADS (1 ADS

  represents 8 Class A ordinary shares)




























              -Continuing operations


6.25




(1.84)




(0.49)




(0.08)




5.74




(2.83)




(0.44)


              -Discontinued operations*


-




-




-




-




(0.51)




-




-


         Diluted net income/(loss) per ADS (1 ADS

           represents 8 Class A ordinary shares)


6.25




(1.84)




(0.49)




(0.08)




5.23




(2.83)




(0.44)


Weighted average number of Class A and Class B

  ordinary shares used in computing net income/(loss) per

  share:




























         Basic


582,324,325




582,324,325




582,324,325




582,324,325




582,324,325




582,324,325




582,324,325


         Diluted


582,324,325




582,324,325




582,324,325




582,324,325




582,324,325




582,324,325




582,324,325


* As disclosed in the second quarter 2020 unaudited financial results announcement made on August 17, 2020, the Company sold all of its investment in Beijing Yitian Xindong Network Technology Co., Ltd. ("Yitian Xindong" or "Tadu") in the second quarter of 2020 and the disposal of Tadu was qualified for reporting as a "discontinued operation" in the Company's financial statements. Accordingly, Tadu's results of operations had been excluded from the Company's results from continuing operations in the condensed consolidated statements of comprehensive income/(loss) and were presented in separate line items as discontinued operations for all prior periods. The financial information and non-GAAP financial information disclosed in this press release is presented on a continuing operations basis, unless otherwise specifically stated.

 

 

Phoenix New Media Limited

Condensed Segments Information

(Amounts in thousands)



Three Months Ended



Twelve Months Ended



December 31,



September 30,



December 31,



December 31,



December 31,



December 31,



December 31,



2020



2021



2021



2021



2020



2021



2021



RMB



RMB



RMB



US$



RMB



RMB



US$



Unaudited



Unaudited



Unaudited



Unaudited



Audited*



Unaudited



Unaudited


Revenues:




























Net advertising service


336,653




216,561




279,163




43,807




1,113,017




930,025




145,941


Paid services


25,546




28,048




23,750




3,727




95,828




100,306




15,740


Total revenues


362,199




244,609




302,913




47,534




1,208,845




1,030,331




161,681


Cost of revenues




























Net advertising service


165,581




146,110




189,306




29,706




523,813




566,443




88,887


Paid services


13,643




8,609




8,233




1,292




35,473




30,954




4,858


Total cost of revenues


179,224




154,719




197,539




30,998




559,286




597,397




93,745


Gross profit




























Net advertising service


171,072




70,451




89,857




14,101




589,204




363,582




57,054


Paid services


11,903




19,439




15,517




2,435




60,355




69,352




10,882


Total gross profit


182,975




89,890




105,374




16,536




649,559




432,934




67,936


 

 


Phoenix New Media Limited

Condensed Information of Cost of Revenues

(Amounts in thousands)



Three Months Ended



Twelve Months Ended



December 31,



September 30,



December 31,



December 31,



December 31,



December 31,



December 31,



2020



2021



2021



2021



2020



2021



2021



RMB



RMB



RMB



US$



RMB



RMB



US$



Unaudited



Unaudited



Unaudited



Unaudited



Audited*



Unaudited



Unaudited


Revenue sharing fees


6,897




6,639




14,380




2,257




19,550




27,673




4,342


Content and operational costs


158,458




134,175




169,141




26,541




482,641




513,449




80,572


Bandwidth costs


13,869




13,905




14,018




2,200




57,095




56,275




8,831


Total cost of revenues


179,224




154,719




197,539




30,998




559,286




597,397




93,745


 

 

Reconciliations of Non-GAAP Results of Operations Measures to the Nearest Comparable GAAP Measures

(Amounts in thousands, except for number of ADSs and per ADS data)  



Three Months Ended December 31, 2020



Three Months Ended September 30, 2021



Three Months Ended December 31, 2021



GAAP



Non-GAAP

Adjustments





Non-

GAAP



GAAP



Non-GAAP

Adjustments





Non-

GAAP



GAAP



Non-GAAP

Adjustments





Non-

GAAP



RMB



RMB





RMB



RMB



RMB





RMB



RMB



RMB





RMB



Unaudited



Unaudited





Unaudited



Unaudited



Unaudited





Unaudited



Unaudited



Unaudited





Unaudited


Gross profit


182,975




229



(1)



183,204




89,890




455



(1)



90,345




105,374




1,261



(1)



106,635


Gross margin


50.5

%









50.6

%



36.7

%









36.9

%



34.8

%









35.2

%







2,734



(1)











1,508



(1)











2,079



(1)











22,786



(2)











-



(2)











-



(2)





Loss from operations


(28,804)




25,520






(3,284)




(206,322)




1,508






(204,814)




(53,035)




2,079






(50,956)


Operating margin


(8.0)

%









(0.9)

%



(84.3)

%









(83.7)

%



(17.5)

%









(16.8)

%







2,734



(1)











1,508



(1)











2,079



(1)











22,786



(2)











-



(2)











-



(2)











179



(3)











192



(3)











(1,152)



(3)











-



(4)











(3,092)



(4)











1,318



(4)











(573,860)



(5)











-



(5)











-



(5)











(11,393)



(6)











-



(6)











-



(6)











96,606



(7)











-



(7)











-



(7)





Net income/(loss) attributable

   to Phoenix New Media Limited


454,778




(462,948)






(8,170)




(133,998)




(1,392)






(135,390)




(35,427)




2,245






(33,182)


Net margin


125.6

%









(2.3)

%



(54.8)

%









(55.3)

%



(11.7)

%









(11.0)

%

Net income/(loss) per

   ADS-diluted


6.25










(0.11)




(1.84)










(1.86)




(0.49)










(0.46)


Weighted average number

   of ADSs used in computing

   diluted net (loss)/income per ADS


72,790,541










72,790,541




72,790,541










72,790,541




72,790,541










72,790,541


(1) Share-based compensation
(2) Impairment of goodwill
(3) Loss/(income) from equity method investments, net of impairment
(4) Fair value changes in investments, net
(5) Gain on disposal of available-for-sale debt investments
(6) Loss attributable to noncontrolling interest related to item (2)
(7) Accrued withholding taxes of item (5). Other non-GAAP to GAAP reconciling items have no income tax effect.

 

 

Reconciliations of Non-GAAP Results of Operations Measures to the Nearest Comparable GAAP Measures